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The Ripple Effects of Parents Not Using Their Vacation Time



A few years ago, I was struck by a study of Disney parks: the company had hired a team of analysts to figure out what kids found most absorbing about their theme park. Was it Mickey and Minnie? Cinderella’s castle? Space Mountain?

No. It was their parents’ mobile phones. Because the parents were always staring at them, the kids wanted to as well – even surrounded by spinning teacups, growling pirates, and giant mice. There was a noisy, colorful world going on around them – but both parents and children were mainly interested in the tiny, quiet world unfolding inside the glowing glass rectangle.

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